Sunday 31 March 2013

Cable TV in 38 cities to switch over to digitised mode from midnight



New Delhi, Mar 31: An important milestone will be achieved in the history of broadcasting in the country when analogue signals willbe switched off in 38 cities from midnight today.The switch over to the digitised mode is mandated by the Ministry of Information & Broadcasting under the Cable Television NetworkAmendment Ordinance 2011, for the 38 cities notified in the Phase 2 of digitisation roll out.The 31 March 2013 Phase 2 deadline covers Agra, Ahmedabad, Allahabad, Amritsar, Aurangabad, Bengaluru, Bhopal, Chandigarh, Coimbatore, Faridabad, Ghaziabad, Howrah, Hyderabad, Indore, Jabalpur, Jaipur, Jodhpur, Kalyan-Dombivli, Kanpur, Lucknow, Ludhiana, Meerut, Mysore, Nagpur, Nasik, Navi Mumbai, Patna, Pimpri-Chinchwad, Pune, Rajkot, Ranchi, Sholapur, Srinagar, Surat, Thane, Vadodara, Varanasi and Visakhapatnam.Digitisation is being introduced for its various benefits. Viewers wouldhave better picture and sound quality and enjoy enhanced services like high definition, video on demand content and eventually,higher quality content. Besides, viewers can choose and pay for only those channels they want, rather than pick from packages with fixed prices.Digitisation will also bring about greater transparency between broadcasters, cable operators and consumers.According to official figures, complete digitisation had been achieved in four phase 2 cities so far, while eight cities had achieve more than 75 per cent of the targetand 28 cities had achieve more than 50 of the target. On an average 67 per cent of the cable services had been digitised in thesecities.The four cities with 100 pc digitisation are Hyderabad, Amritsar, Chandigarh and Allahabad, while the ones where 75 pc of the target had been met are Jodhpur, Thane, Aurangabad, Jaipur, Pune, Faridabad, Nashik, and Ghaziabad.The 28 cities where more than 50 per cent digitisation had been achieved are Ludhiana, Hyderabad, Amritsar, Chandigarh, Allahabad, Jodhpur, Thane, Aurangabad, Jaipur, Pune, Faridabad, Nashik, Ghaziabad, Meerut, Vadodara, Sholapur, Kanpur, Varanasi, Bangalore, Indore, Ranchi, Lucknow, Navi Mumbai, Nagpur, Ahmedabad, Surat, Bhopal and Howrah.As per the data received from the DTH operators and the MSOs, as on March 23, 2013 a total of 108 lakhs Set Top Boxes (STBs) have already been installed in Phase-II cities against the target of 1.60 crore.The Task Force set up by the Ministry has been meeting every week to take stock of the progress of digitisation in Phase-II.

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